Custom Point of Purchase Displays

Make your products pop with a custom point of purchase display prototype from Virtual Packaging. The beauty of this type of packaging lies in its versatility—custom retail product displays can be used for virtually any product in any industry.

At Virtual Packaging, we offer several different types of custom point of purchase displays. We help you decide which style best fits your needs and create a mockup or prototype, so you can experience the design first-hand.

  • Floor Displays. This custom retail product display is commonly seen in retail settings, such as grocery stores and other big box locations. Usually set in the middle of the aisle, it is easy to draw in potential buyers. Floor point of purchase displays and mockups can be created for 2, 3, and 4-sided shopability, depending on your specific product.

  • Endcap Displays. Usually placed between store aisles, endcap point of purchase displays are an awesome way to market just about any product. This is a great option if your product needs a little explaining, as there is typically space at the top for branding and other marketing messages.

  • Pallet Displays. Pallet POP displays are designed to hold a lot of merchandise and can be customized to meet your specific needs. They are typically used if a brand has multiple product lines that are related, such as toothbrushes, toothpaste, and floss. Another common application is for seasonal items, such as greeting cards, decorations, and candy. Don’t forget to get a POP display mockup.

  • Counter Displays. If you are trying to sell an impulse product, counter point of purchase displays are a fantastic option since they are placed near the checkout area. These custom merchandising displays are typically found in convenience stores where there is not always a ton of floor space. While they may be small, these point of sale displays allow you to capture last-minute sales.

  • Dump Bins. These point of purchase displays are designed to push products that have little or no primary packaging. They are completely customizable; you can add dividers or shelves on the inside as well as print branding, visuals, and marketing messages on the outside. Dump bins are commonly used in big box and grocery stores and are extremely prevalent during back to school shopping.

Custom PoP displays are unique: they allow you to share your message on more than just the product itself. Our custom retail point of sale product display mockups can be designed to suit your product’s specific needs and completed with any of our various finishing types.